Monroe Road businesses attended MoRA’s Business Mixer on Tuesday night, June 27, 2023. The crew had such a good time that several stayed late and suggested that we host mixers more often. Bé-Em Asian Kitchen was the perfect venue, and owner Loan Tran welcomed everyone with warmth, sparkle, and great food.



Loan also spent a minute or two sharing her experience using the 60/30/10 rule of marketing and the impact it had on her business. Here’s the rule:
- 60% of your posts should be content that people can relate to and get excited about. Or asking a compelling question.
- 30% is shared content, such as events that are taking place in the local community or shoutouts to places or people that your audience should know about.
- And the remaining 10% of your posts should promote or be information related to your product or service.


Be’-Em Asian served a delicious Asian charcuterie board, and MoRA provided alcoholic and non-alcoholic drink options, as well as a fun-filled raffle basket won by Jonathan Janus, executive director for LEAD Charlotte.



Are you on our list?
Part of MoRA’s mission is to support the community of small business owner and mangers in the Monroe Road area. We connect owners to one another and to opportunities in the corridor. We also host mixers for businesses to meet up and develop new partnerships or share lessons learned.
Let us know if you need to be subscribed to our business email list, so you can be the first to know about related events and opportunities, including the next business mixer this year. Just send an email to Biz Engagement team member Lucas Prillaman at MoRA.BusinessEngage@gmail.com
Monroe Road Advocates (MoRA) is grassroots group of volunteers from Monroe Road neighborhoods, businesses, nonprofits, and schools. We’re connecting community in the corridor from Lupie’s/7th Street to NC-51.